The “Jaén Selección” label is a quality mark created by the Jaén Provincial Council to honour the finest extra virgin olive oils in the province from each harvest. This award recognizes the excellence of this iconic product from Jaén, the world’s leading producer of olive oil.
In 2025, the label will be awarded to eight oils — six conventionally produced and two organic. All of them are made from the Picual variety.
The oils are selected through a blind tasting competition, judged by a panel of professionals from the most prestigious tasting panels in Spain.
Once chosen, these oils are featured in all tourism and agri-food promotional activities led by the Jaén Provincial Council. They also play a central role in the OleotourJaén tourism strategy, serving as exceptional ambassadors for the region.